Google was founded by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University, and was formally incorporated as a privately held company on September 4, 1998. You know there's more to something than meets the eye when such a massively successful company has such a simple layout though, and I mean that in the best way possible. Google has always done things a little bit differently, and that works to keep things fresh, immersive and consistently progressive.
Here are Top 10 Fact About Google You Don't Know
1. There are 40,000 Google searches every second
Not a second goes by that Google doesn’t have about 40,000 search queries to process.
To put things into perspective, take a look at the Google stats from the giant search engine’s early days.
Right after it was founded in 1998, the search engine processed only 10,000 Google searches per day. While that seems a bit insignificant now, it was huge at the time. Only a year later, that number rose to 3.5 million search queries per day. That’s a 17,000% year-to-year increase in searches. Talk about growth! Less than a year after that, there were a whopping 18 million Google searches every day.
In the years that followed, Google statistics show that searches on Google kept increasing at a lightning-fast pace, helping it reach the global dominance of internet search that it has today. Although it certainly won’t ever witness the same search growth rate as in the beginning (since almost everyone in the world is already using it), Google will definitely continue being a search engine force to be reckoned with.
2. 76% of all global searches take place on Google
Google’s search popularity is incredible. It dominates the global search market share, as 76% of all searches happen on its domain. Baidu is second with 15%, while Yahoo, Yandex, Ask, DuckDuckGo, Naver, AOL, and Dogpile have a collective share of 9%
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3. Top 5 domains with the most visits in February 2020
As the leading domain, Google counts 74.14 billion visits, followed by YouTube with 27.365 billion visits, Facebook with 21.35 billion visits, Baidu with 6.38 billion visits, and Twitter with 4.54 billion visits.
4. Google Search Index contains more than 100,000,000 GB
The size of the Google Search Index is huge – more than 100,000,000 GB. The size may seem surprising, but Google’s website crawlers have indexed hundreds of billions of web pages.
5. Google has the highest search market share in Brazil with 95%
Google search popularity is highest in Brazil with a 95% search market share. It’s the least popular in China, where it has a market share of only 8.04%.
Google consumers’ searching habits
What’s quite fascinating is that this percentage hasn’t changed since 2013. Google search statistics show that 25% of all searches were completely new in 2007, never seen by Google before.
Apart from constantly searching for new stuff, people are also increasingly searching on Google using natural language, that is, typing in their queries just like they were talking to a real person. There are more and more conversational search queries, which help people find more specific answers to their questions.
Similarly, they also increasingly use voice search to find their answers more efficiently.
Yet another change in Google consumers’ searching habits is people’s growing impatience. They add words such as “nearby,” “near me,” “open,” and “now” to their queries to quickly find various desired services for instant engagement. Finding a specific restaurant, for instance, isn’t going to cut it anymore. They want one that they can immediately go to or order from. These Google search statistics compel many businesses to invest in local SEO on Google, helping consumers find them easier.
Since Google is the world’s biggest search engine by far, it’s only natural that users are going to develop different searching habits. Google stats show that searching habits of Google users vary wildly, with an impressive 15% of all searches being the first of their kind. This bizarrely high percentage owes some of its sizes to misspellings, errors, and faults in the search query. Google indexes all sorts of things, from industries, hobbies, and other services, which all contribute to massive Google search popularity and a diverse user base.
6. 23.98% of searches on Google are at least two words long
People typically use two words (23.98%), one word (27.71%), and three words (19.60%) in their search query. Fewer people use 4 (13.89%), 5 (8.70%), or 6+ words (12.12%) in Google searches.
7. Google has over 1 billion users of its products and services
Google’s products and services count more than 1 billion users worldwide, and the number keeps rising. With 250.5 million users, Google Sites has the biggest customer base.
8. More than 60% of total Google searches come from mobile
Mobile use is still on the rise, so it’s natural that Google searches performed on mobile devices (over 60%, as estimated in 2019) keeps rising too.
9. For every $1 a business invests in Google Ads, they earn $8 in profit through Google Search
Investing in Google Ads can be very lucrative – turning every $1 into $8. In 2018, Google Search boosted the US economy by $335 billion.
10. Between 16% and 20% of all annual Google searches are new
Google processes between 16% and 20% entirely new searches every year. Those are search queries that no one has used before.